WorkConcept

Juniper Row Salon

A calm service menu, the color range shown as swatches, and booking one tap away.

Kind
Concept site for a made up business
Trade
Hair salon
Built
November 2026
Open the live concept
The Juniper Row Salon concept site on a computer The same site on a phone

The brief.

A salon sells a feeling as much as a haircut. The site should feel the way the chair does.

That means calm pages, prices that are easy to find, and booking that’s never more than one tap away.

Juniper Row is a made up business. I gave it a name, a service menu and opening hours, then built the site the way I’d build it for a paying client.

What I built, and why.

Four decisions shaped the page. Each one starts with what a customer wants to know.

  • A calm first screen

    Tall, light lettering, soft color and a row of arches that echo the mirrors. Nothing moves and nothing pops up.

  • Prices without a hunt

    Three short lists: cut, color and care. Every service has a starting price, with a note that you hear the exact price before anything starts.

  • Color you can see

    The color range is drawn as eight swatches of hair, the way a colorist would show you in the chair.

  • Booking always in reach

    A button sits in the header on every screen. The page ends on one large arch with the number to call or text.

The color section on the Juniper Row concept site, with eight drawn swatches of hair from soft black to silver
The color range, drawn as swatches.

On a phone.

Most visitors to a local business site are on a phone, so the phone layout is designed first.

A note on the pictures. For a real build I’d use your own photos: the room, the stylists, the work. This concept uses drawings, because I won’t put stock photos on a page and pass them off as a business.

The numbers.

Measured on Nov 13, 2026 with Google Lighthouse, set up as a mid range phone on a slow connection.

Performance, out of 100
100
Accessibility, out of 100
100
Best practices, out of 100
100
Whole page, in kilobytes
57

These scores were measured on a test copy of the site before launch. The search score is left out because this concept is hidden from search engines on purpose. The business isn’t real, so it shouldn’t show up in Google.

This concept is coded by hand and lives on this site. A client site is built on the platform you already have, and some platforms are slower than others. I’ll tell you what yours can reach before we start.

See it for yourself. Open the concept on your phone and tap around.

Open the live concept